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11/20/2006 2:08 PM ET
Pittsburgh Pirates introduce new gift cards in time for holidays
Gift cards redeemable for individual game tickets and online merchandise now on sale
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The Pittsburgh Pirates announced today the debut of new Pirates Gift Cards. The gift cards are now on sale in denominations of $25 and $50 online at www.pirates.com, by calling 1-800-BUY-BUCS, or at the PNC Park Box Office. The cards will hit the shelves of participating Giant Eagle supermarkets and GetGo fuel and convenient store locations in the greater Pittsburgh region in December.
The Pirates partnered with Blackhawk Network, a market leader in card-based financial solutions, on its gift card program. The cards can been redeemed for the purchase of non-discounted individual game tickets for Pirates home games both online or at the PNC Park Box Office when individual game tickets go on sale early next year. The cards can be immediately redeemed for purchases of Pirates merchandise and other goods online at www.pirates.com.
"We remain aggressive in our development of innovative programs to better serve our fans needs," said Tim Schuldt, Pirates Vice President and Chief Marketing and Sales Officer. "Offering the Pirates Gift Card in time for the holiday shopping season will allow everyone in the region the opportunity to give the gift of baseball to those Pirates fans on their shopping list."
"We are excited to add the Pirates, a team rich in tradition, to our growing list of national retailer and sports card partners that deliver consumers and fans what they want," said Don Kingsborough, Blackhawk Network's President and Chief Executive Officer. "The passionate connection between fans and their beloved teams will undoubtedly make the Pirates card a convenient gift of choice this holiday season and throughout the year."
About Blackhawk Network
Blackhawk Network, a subsidiary of Safeway Inc., is a prepaid and payments network, a market leader in card-based financial solutions and the largest provider of third-party prepaid cards. Blackhawk Network develops unique products in easy-to-use formats and delivers them to consumers through an exclusive retail network of leading grocery, mass, convenience, drug and specialty retailers. The network includes more than 60,000 store fronts and reaches more than 135 million consumers each week. Headquartered in Pleasanton, California, Blackhawk Network has offices in the United States, Canada and the United Kingdom.
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